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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Interaction Studio Fundamentals | 12% | - Platform Overview
|
| Topic 2: Campaigns and Experiences | 22% | - Web Personalization
|
| Topic 3: Recommendations and Decisioning | 12% | - Personalization Logic
|
| Topic 4: Data Management and Identity | 18% | - Customer Data Collection
|
| Topic 5: Integrations | 11% | - Salesforce Ecosystem Integration
|
| Topic 6: Segmentation and Targeting | 15% | - Audience Management
|
| Topic 7: Reporting and Optimization | 10% | - Performance Analysis
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. What is the interaction studio terminology for the collection of products and content as well as related categories, and tags -such as brand, gender, style, keyword and author?
A) Catalog
B) Directory
C) Channel
D) Dimensions
2. How doesinteraction studio deliver technical value to marketers? [Check]
A) By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C
B) By providing a platform to manage, schedule, create and monitor content
C) By listening to customer signals, understanding customer intent, and acting accordingly
D) By providing a cloud-based application designed to help salespeople sell smarter and faster
3. Which development language is used to code the sitemap?
A) jQuery
B) Javascript
C) Python
D) Ampscript
4. What are two ways to populate the interaction studio catalog? [check]
A) Web sdk
B) Email pixel
C) ETL Feed
D) Third-party integration
5. What are the three ways segments are used in Interaction studio?
A) Recommending products
B) Set goals and filters
C) Targeting for campaigns
D) Analytics, trends and engagement
E) Creation relatedlists within salesforce CRM
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: C | Question # 3 Answer: B | Question # 4 Answer: A,C | Question # 5 Answer: B,C,D |
Angela 
Colby 
Kirk 
Rudolf 
Joanna 
Ida 
Stev 
Doris 
Hiram 
Chapman 
Bruno 
Ethel 
Upton 
Duncan 
Penny 
Alston 
Basil 
Flora 
Vivien 
Arvin 
Lindsay 
