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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. What is the best practice naming convention for attributes?

A) Lower_snake_case
B) Upper_snake_case
C) UpperCamelCase
D) lowerCamelCase

2. In the user interface, what is the visual representation of the data about a single visitor including preferences and affinities?

A) Single view of customer
B) Unified view of customer
C) Unified customer profile
D) Single Source of Truth

3. What three things does a developer code in web template?

A) Campaign qualification rules
B) HTML and CSS for controlling appearance
C) Set the control group percentage
D) Client side instructions for rendering
E) Defining what can be configured in a campaign

4. A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

A) Time based testing
B) Variation testing
C) A/B testing
D) Rule based testing

5. Which user attribute data types are supported in the identity system?

A) String
B) Multistring
C) String and integer
D) String and Multistring

Solutions: